As part of the European Mobility Week 2025, the city of Žilina organised a two-day pop-up exhibition to bring SPINE closer to local communities and encourage dialogue around sustainable mobility.
The first event, held on 16 September 2025, took the form of a “Breakfast for Cyclists”, targeting people commuting to work and school. Cyclists were invited to stop by the SPINE stand, where they were offered a small snack and the opportunity to share their views on daily mobility. Many participants took part in a short survey exploring their commuting habits, their level of satisfaction with public transport, and their awareness of SPINE solutions such as Information Boards, Smart Parking Management, and the Multimodal Journey Planner. The informal and welcoming setting encouraged open conversations and provided valuable insights from regular users of active mobility.
The second event took place on 17 September 2025 and focused on the “Safe School Street” initiative, engaging schoolchildren and their parents. A range of interactive activities and small competitions were organised for children, creating a lively and family-friendly environment. At the same time, parents and children were invited to visit the SPINE stand, where they learned more about the project and its objectives. Several participants also contributed by completing questionnaires, helping to capture perspectives across different age groups and mobility needs.
Throughout both days, participants received small gifts to encourage interest in SPINE activities and raise awareness of sustainable mobility choices. The events created meaningful opportunities to connect with citizens in their daily routines, gather direct feedback, and promote safer and more sustainable ways of moving around the city.
Overall, the Žilina pop-up exhibition demonstrated the value of combining engagement, education, and interaction to foster behavioural change and strengthen public awareness of innovative mobility solutions.
Safety street 17.9.25
Cycling breakfast 18.9.5
